charter

A leading cable firm has abandoned plans to monitor its customers' Internet use and sell the results to advertisers. Charter Communications, which is either the third or fourth biggest US cable company (depending on which stats you follow) announced ... the scheme in May. It planned to use the services of NebuAd, a California advertising firm which installs a physical device on an Internet provider's network. This device takes extremely detailed information about each individual customer's web use and then sends relevant adverts directly to their computer as they use the Internet. It's possible ... (view more)

Charter Communications, the fourth largest Internet Service Providers in the United States, has reportedly begun telling some of its 2.7 million broadband users that they'll be monitoring every web site they visit to help web advertisers deliver ... targeted ads. The web-tracking program, dubbed an "enhancement" by Charter, is a pilot program set to begin next month and it appears to be similar to a targeted advertising system in the U.K. developed by Phorm, a London company alleged to have spyware roots. Charter plans to test its program in four markets: Ft. Worth, Texas; San Luis Obispo, ... (view more)