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Dennis Faas's picture

Google Ads May Be Racist, Study Finds

A Harvard professor says the ads Google delivers on Internet web pages encourage racial stereotyping. But she adds that this could be related to social prejudices and may not be due to racism on the part of Google. Latanya Sweeney has investigated ... racism extensively. Her previous findings suggested that people with 'black' names were less likely to get a job interview than those with 'white' names, even when submitting an identical resume. More recently Sweeney examined the Google advertisements appearing alongside the company's search results. She also investigated Reuters' own search tool, ... (view more)

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