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Security Boss Tempts Fate, Pays Price

A criminal has successfully answered a security firm chief's challenge to steal his identity -- and it could be a particularly costly defeat. Todd Davis of Californian company LifeLock was so confident of his fraud prevention service that he ... published billboards and filmed TV adverts displaying his own social security number. (It's 457-55-5462 in case you were wondering.) At least 87 people have attempted to steal his identity; at one stage people were trying to use his social security number under the names 'Joe Blow' and 'Jabba The Hutt', while another would-be criminal listed his address ... (view more)


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