macbook

Tests have shown that MacBook Air laptops could perform very differently depending on which model hard drive is installed in the machines. The models in question use Solid State Drives, or SSDs, in place of traditional hard drives. The SSDs work in ... a similar way to RAM (random access memory), or flash drives, as they have no moving parts. Although more expensive, SSDs have several key advantages over traditional drives: they make no discernible noise, are less vulnerable to damage from shocks, can access information much more quickly, and are considerably smaller in physical size. They also ... (view more)

A few weeks back Microsoft announced an enticing plan whereby students purchasing a Windows 7 PC valued at $699 or more would also walk home with a free Xbox 360 (valued at $199). Now, Apple is trying to lure consumers in a different direction, ... offering a $100 iTunes gift card to anyone buying a MacBook. The promotion, which runs until September 20, 2011 gives students, parents, teachers and staff members a $100 gift card when they purchase any of the following: an iMac, a MacBook Pro, a regular MacBook, or a MacBook Air. Unfortunately, those buying refurbished MacBooks or the Mac Mini won't ... (view more)

American retailers in and out of the tech industry are expecting another record-setting Black Friday shopping bonanza this year, despite the stubborn clinging-on of a troublesome economy. Deals involving several retailers, including Wal-Mart and ... Apple, are already arousing considerable attention. The National Retail Federation (NRF) recently estimated that 138 million people will hit stores between Black Friday and the following Sunday, up 4 million from 2009. An NRF survey found that 60 million people are already committed to shopping this weekend, with another 78 million saying they'll wait ... (view more)

Apple's new, 11.6-inch MacBook Air might look a little bit like a Windows 7 netbook, but it sure doesn't perform like one. According to recent reports, the super-light and very small Air easily outperforms its PC brethren, backing up Apple CEO Steve ... Jobs' claim that this piece of hardware is most definitely not a netbook. The new MacBook Air, available in 11.6-inch and 13.3-inch models, shipped in mid-October of this year. Within a couple weeks, the company received mixed reviews : some analysts criticized the device for not offering enough processing power for the price at $999 -- which is ... (view more)

It would seem all the pressure these days is on Microsoft and PC makers to put out a Windows 7 tablet that can rival the popular Apple iPad. But recent reports from industry analysts suggest iPad sales could take a dip this holiday season, primarily ... because consumers are expected to reign in spending. The report comes from Rodman ... (view more)

Two weeks ago Apple unveiled an 11.6-inch MacBook Air for under $999 . The news attracted plenty of attention, but early reviews of the device have not been particularly positive, with critics citing generally underwhelming performance as a reason ... to pass on Apple's first foray into the sub-$1,000 laptop market. Techies will remember that it's been over two years now since the first MacBook Air shipped to retailers. In a way, it was an attempt by Apple to provide an ultra-premium, ultra-portable device for the growing netbook market. Like most netbooks, the MacBook was lightweight, somewhat ... (view more)

Apple computers get plenty of credit for the way they look, feel and perform: for the most part, they are well-built, thoughtfully-designed machines and the people that use them, love them. But they're not cheap, and for many consumers the high ... price of MacBook laptops is often a deal-breaker. That may have changed now that the Cupertino-based company has unveiled the 11.6-inch MacBook air, a super-light computer for less than $1,000. MacBook Air Receives Solid State Harddrive (SSD) Apple on Wednesday announced that it would revamp its popular MacBook Air by cutting it down in size and weight ... (view more)

As we reported a couple weeks ago, Apple has released a new line of Macs with significant upgrades over the previous model. However, not all of the additions (or omissions) are popular with users. Cnet recently published a number of user gripes, and ... they collectively reveal a lot about Apple's direction in the notebook market. Given the fact that computers have taken on a "fanboy" quality in recent years (people tend to love everything by Microsoft and despise Apple, or vice versa), the expectation was that most user complaints -- and compliments -- would be fairly one-dimensional. Therefore ... (view more)

The crowd of about one hundred reporters didn't know what to expect as they clamored inside of the small auditorium for a Tuesday afternoon Apple unveiling. Many were excited to finally make sense of the recent terms such as "solid" and "brick" that ... the company was throwing around prior to the scheduled demonstration. While almost everyone in attendance anticipated a new line of computers to be rolled out with one of these likenesses, they soon discovered that the terms referred not to the interior of the "new" computers, but rather, the exterior. Apple CEO Steve Jobs not only announced that ... (view more)

Just a day after we reported the expectation that Apple was about to reveal a new line of cheaper but still very sleek laptops, the Cupertino-based company has disappointed many with little more than updates to its already semi-popular line of Mac ... notebook computers. In recent days, excitement has ramped up over what was expected to be a cheaper but still very unique brand of Apple laptop computers. Even the competition got caught up in the fervor; Microsoft exec Brad Cook went on the record to announce that even if Apple sliced prices (which even he expected Apple to do), the cost of adding ... (view more)