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Mon
25
Nov
Dennis Faas's picture

Microsoft Uses T-Shirts, Mugs to Blast Google

Microsoft has launched a new set of merchandise carrying anti-Google slogans. It's just a publicity stunt, but the blistering nature of the attacks may land Microsoft in legal trouble. The merchandise is the latest step in Microsoft's "Don't get ... Scroogled" campaign. That term, a mix of "screwed" and "Google", is Microsoft's way of arguing that its rival has a much more aggressive approach to using customer data for its own means. The campaign has largely centered on the fact that Google scans messages sent through its Gmail service and then uses the content to produce relevant advertising. ... (view more)

Thu
25
Oct
Dennis Faas's picture

Apple Logo 'Sacrilegious', Church Group Says

Apple is facing a new kind of challenge to its popularity overseas: a group of Russian Orthodox Christians are calling the company's corporate logo "sacrilegious." The group bases this judgment on its spiritual standards and claims to have made it ... their mission to stop the iconic image from appearing in their region. The Apple logo, you may remember, was first created in 1976 by graphics designer Rob Janoff. Since then, the image has been emblazoned on many high-tech innovations, from the original Macintosh personal computer to the newest iPhone 5. Logo Conveys 'Forbidden Fruit' Imagery To ... (view more)

Fri
02
Oct
Dennis Faas's picture

Win7 Compatibility Scheme: Aims to Overcome Vista Stigma

Microsoft is taking a two-pronged approach to making sure customers know which hardware and software is compatible with Windows 7. It's launching a database of compatible products as well as running a special labeling scheme. The campaign is mostly ... aimed at making up for the Vista debacle, where many applications and devices had compatibility problems when the OS first launched in early 2007, creating a bad impression that lasted even after many of those problems were fixed. The firm will be anxious to ensure customers do not view Windows 7 in the same manner. Windows 7 Compatibility Center ... (view more)

Fri
10
Oct
Dennis Faas's picture

Apple Sour on Canadian Tech School's Familiar Logo

A Vancouver, British Columbia school is facing an uphill battle after tech titan Apple recently told them it was considering legal action over the institution's use of a very familiar logo. The Victoria School of Business and Technology -- a ... computer school -- uses a logo that strongly resembles Apple's own. However, there are critical differences: although Apple's apple features the famous bite-mark and can be typically found in solid red or a transparent shade, the British Columbia school's logo is slightly smaller, can be identified by its green and blue colors, and includes the letters " ... (view more)

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