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Tech Firm Sues Microsoft Over Bing Name Infringement

by Brandon Dimmel on December, 18 2009 at 08:12AM EST

Microsoft is being sued by a small tech firm for using a part of its name, Bing! Information Design, as the moniker for its new search engine. Bing! Information Design says it's been using the name for almost ten years, far longer than the ... seven-month-old Bing search engine. St. Louis-based Bing! Information Design filed the lawsuit on Wednesday in its home city. The company claims that Microsoft's search engine violates its trademark on the word 'Bing'. Bing! Information Design says it has had rights to that name since 2000. Specifically, the suit alleges Microsoft is guilty of "trademark ... (view more)

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