direct model

Tue
29
May
Dennis Faas's picture

Dell to become Prominent on Retail Shelves

Last month, there was a lot of talk about a comment made by Dell CEO Michael Dell. He had said in a memo, "the direct model has been a revolution, but is not a religion." This comment certainly caused some buzz. After all, Dell's direct model had ... been the root of the company's outstanding sales record. Was the company going to head in a new direction? If so, what kind of direction? In a recent interview, Michael Dell sat down to explain why the company is beginning to divert from its traditional model -- and why that's a good thing. (Source: retuers.com ) Specifically, Dell indicated his ... (view more)

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