addictive

One of the earliest investors in Facebook and Google has likened the effects of major Internet companies on users to the effects of addictive drugs. Roger McNamee accused the companies of "aggressive brain hacking" to make their ad business more ... profitable. Writing for USA Today before discussing the topic on NBC, McNamee also likened the companies' behavior to that of the gambling industry. He said they "exploit human nature, creating addictive behaviors that compel consumers to check for new messages, respond to notifications, and seek validation from technologies whose ... (view more)